FRANCHISING. OUR BELIEFS.

THE WORKS MANIFESTO

  • We believe in the power of a great band… Oops we mean BRAND! Rock On! We believe in delivering a unique, consistent AWESOME guest experience… one guest at a time.
  • We believe in having some fun. At The WORKS everyone becomes a member of the Gourmet Burger family!
  • We believe in supporting our communities
  • TEAM WORK! Our success is dependent on making all of our Partners and Crew members successful

All for one. One for all.

We believe in strong partnerships. We partner with those we feel best fit for The WORKS. A group of like-minded vendor partners that believe in delivering the best product out there- just like The WORKS. Not only are we looking for the best product but competitive pricing and exceptional service. We are very loyal to our vendors, but we demand a lot of them and our franchisees enjoy the benefits.

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Open 2-Way Communication

Let’s keep the communication flowing. It is key to a great partnership. From our regular group and one on one meetings, to our ongoing training and coaching we want our franchise partners to always feel the lines of communication are open. This means from both sides, we want to hear from you on a regular basis. After all, this is a partnership!

A Voice in the Business

Be the voice of your business. A franchise advisory board allows our franchise network access to our senior management team providing input and direction when felt needed. We are all on the same team here, building a great, successful brand and providing “The World’s Best Gourmet Burger Experience”, one neighbourhood at a time!

The Perfect Guest Experience

Keep it real and keep it consistent! This is key to providing a unique and the most rewarding guest experience. It is part of our culture and through our training programs we ensure our Guests receive a consistent and exceptional experience in every location, everyday! We will work with you and your Crew to ensure your team is ready to deliver our brand promise from day one.

Location, Location, Location

Location is one of the foundations to long term success. We have defined a clear and specific site profile and we work very closely with our franchisee and real estate partners to pick and secure the very best locations.

Store Design & Construction

Every fine detail that goes into developing The WORKS plays a very specific role for the brand. It’s cool, it’s different and you sure aren’t going to find ANYTHING else like it! Our construction team, along with our marketing and operations team, are very precise when it comes to replicating this brand in a new neighbourhood. It is extremely importance that every facet of the brand is represented perfectly. The layout, merchandising, lighting, music, uniforms and fixtures of each of our concepts have been developed to bring the brand experience to life.

Got what it takes to own a WORKS?

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